What are the Benefits of Using Lanyards in Business?
Thinking of getting some lanyards for your business but aren’t quite sure what their benefits are? While some individuals might think that lanyards are tacky, it really depends on the way that they’re designed and printed. Furthermore, lanyards come with plenty of benefits to any business.
What are the benefits?
Lanyards are ideal for security as you can easily personalise them not just with logos and text, but some of them can also come with bar codes for scanning purposes. In businesses, it’s common for staff to have lanyards to allow them to access various parts of the building. You can even colour code your lanyard in accordance with what type of access they’re given.
Depending on the way that the lanyards are designed, they can have an eye-catching appearance which can provide a long-lasting impression to customers. Despite not being obvious, this, in turn, could result in improved profits and sales.
- Brand Visibility
Since it’s highly likely you’ll have your brand’s logo and colours on the lanyard, this can help customers with identifying your business and improve overall brand visibility.
In comparison to some of the other marketing collaterals out there, lanyards are inexpensive and affordable to produce. In addition, they also generate great returns on investment. You can also customise them according to your needs and won’t have to worry about paying a fortune.
Lanyards don’t just have to be for staff ID badges, you can use them for a wide range of other items such as USBs, wallets, phones and more. You can also use them during events or for conferences that your team is attending and more.
There’s nothing worse than having to deal with employees consistently losing their ID cards. With lanyards, you won’t have to worry about that since employees just need to wear them around their neck and they’re good to go. Nowadays, lanyards also come with breakaway safety attachments and can be attached to your clothes, pockets and more.
Lanyards are also exceptionally durable as they’re made with long-lasting materials such as polyester and nylon – making them not just waterproof but also stainproof.
If you’re using lanyards for conferences or within your company, they can also add an air of professionality. In addition, it also allows staff to take pride in their workplace and foster a stronger connection.
Getting lanyards for your business
As seen above, there are a plethora of benefits to getting lanyards for your business. Not only are they safe to use, but they also leave a lasting impression with customers, are cheaper than other forms of marketing and are both safe and comfortable to wear.
They’re also versatile, convenient, and can last for many years. If you’re looking to get lanyards for your business, make sure that you’re also getting them from a reputable source. The last thing you’d want is to deal with flimsy lanyards that easily break and fall apart.