The Indian government has told Facebook and YouTube to keep reminding users that posting deepfakes and content spreading obscenity or misinformation goes against local laws, according to two sources.
The Indian government, on Friday, cautioned social media companies such as Facebook and YouTube to regularly inform users about local laws preventing the posting of deepfakes, obscene content, or misinformation. This message was delivered by Deputy IT Minister Rajeev Chandrasekhar in a closed-door meeting.
He emphasized that several companies had not updated their usage terms, despite the 2022 rules that explicitly prohibit content deemed harmful to children, obscene, or involving impersonation.
There are increasing worries about deepfakes, which are realistic yet fabricated videos generated by AI algorithms. A top Indian minister recently announced that the country is formulating rules to address this issue. Deputy IT Minister Rajeev Chandrasekhar emphasized the need for social media companies, including Facebook and YouTube, to regularly remind users of local laws prohibiting the posting of deepfakes, obscene content, or misinformation.
If companies do not comply voluntarily, the minister stated he would issue directives to enforce such reminders. The government considers this demand “non-negotiable.” The Indian IT ministry reported that all platforms have agreed to align their content guidelines with government rules. Prime Minister Narendra Modi has expressed concerns about deepfakes, calling for global collaboration to regulate AI and highlighting the negative societal impact of deepfakes.
Countries worldwide are working on regulations for AI, and India has been tightening regulations on social media companies, considering it a crucial growth market. Last year, the government criticized companies for not promptly removing what it deemed fake news, leading to content takedown orders.